Ticket Brokers today use Stubhub to resell tickets and give up 25% commission and eat the cost of tickets unsold. Modal gives Ticket Brokers a new Platform to advertise tickets on the only difference is Modal has a user base who have re-committed to events by reserving a spot on Transportation. The value proposition is a lot of people go to events and try to scalp tickets at the door bc they don’t know if they just want to tailgate, find better seats (upgrade), etc…Friends influence each other to upgrade in groups of 2, 4,6, 8 so Modal is the only platform to influence upgrade ticket purchase based on friends recommending the upgrade. Btw… Ticket Brokers are licensed and have personal relationships with the venues, Promoters, Owners, and Players to get the best seats in the house. They are the 1-5 employee businesses in every market that only option to resell tickets is a Stubhub where uncertainty on selling at the best price is very high (High Risk of Unsold Tickets